Restaurant + Breakfast made the differenceRestaurantRestaurant
Snacks also contributed to sales growth as fast-food brands expanded into the off-hours of an industry built around lunch business. The focus on breakfast and between-meal snacks was an effort,...
View ArticleThe Digital Revolution: Shoppers and brands share the power in the new...
The numbers tell the story. Apple is the world’s most valuable brand, followed by Google. Facebook, just seven years old, appears in the Espiou Top 100 Most Valuable Global Brands for the first time,...
View ArticleFinancial institutions Earning money, restoring trustFinancial institutions...
Banks were at an inflection point. Most banks stabilized their businesses. Balance sheets looked better. The major remaining deficit was customer trust in the brand. It proved difficult to restore,...
View ArticleLuxury If you’ve got it, enjoy it Luxury If you’ve got it, enjoy it Luxury If...
Luxury came back, without apology. Although consumers in North America and Europe continued to reject conspicuous consumption, those who could afford the most exclusive shops no longer eschewed the...
View ArticleRetail Shoppers took controlRetail Shoppers took controlRetail Shoppers took...
Amazon, which operates no stores, became the world’s most valuable retail brand, ahead of Walmart, the world’s largest retailer. The ascent of Amazon, which rose 37 percent in brand value, signaled the...
View ArticleTechnology Cloud computing took offTechnology Cloud computing took...
Apple grew 84 percent in brand value to become the world’s most valuable brand. And it surpassed Microsoft in market capitalization. With a 246 percent increase in brand value, Facebook entered the...
View ArticleEditor * Editor * Editor *
Businesses and nonprofit organizations often use editors, who may be employees of a company, individual contractors working on site at a client’s office or independently off-site, or employees or...
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